NAIA Extends Partnership with Yes! Athletics

NAIA Extends Partnership with Yes! Athletics

KANSAS CITY, Mo. – The National Association of Intercollegiate Athletics (NAIA) announced that it has renewed its agreement with Yes! Athletics to continue as the ‘Official Women’s Wrestling Shoe Provider of the NAIA.’ The agreement begins April 1st and will run through March of 2025.

Yes! Athletics was founded by Deb North, a Kansas City entrepreneur and single mom of 3 girls. The company began in 2019 when North’s daughter began wrestling and North discovered that there were no wrestling shoe options made specifically for girls.  She wanted to ensure that female wrestlers felt confident, comfortable and proud to be women.

“As a graduate of an NAIA school, I am excited to extend Yes! Athletics’ partnership with this amazing organization as Yes! Athletics and the NAIA continue to promote and strengthen the sport of women’s wrestling,” stated North.

Yes! Athletics empowers young female athletes by filling the gap in sporting goods gear for girls in sport. Additionally, it will maintain its naming rights of both the NAIA Women’s Wrestling Top 20 polls and of the NAIA National Women’s Wrestlers of the Week honors.

“We are proud to continue to work with a local Kansas City brand that creates a great product specifically for women’s wrestlers,” said NAIA President and CEO Jim Carr. “We are excited to extend this partnership with a manufacturer that has such passion for the sport.”

Offering girls and women’s wrestling shoes on, Yes! Athletics hopes to increase its gear offerings in the coming years.

For more information on how Yes! Athletics can help outfit your team, contact Deb at


ABOUT NATIONAL ASSOCIATION OF INTERCOLLEGIATE ATHLETICS (NAIA) The National Association of Intercollegiate Athletics (NAIA), headquartered in Kansas City, Mo., is a governing body of small athletics programs that are dedicated to character-driven intercollegiate athletics. NAIA members provide more than 77,000 student-athletes with opportunities to play college sports, earn $800 million in scholarships and compete in 28 national championships. | @NAIA


ABOUT YES! ATHLETICS  OUR MISSION: Offering traditionally male sports gear in feminine styles and colors to inspire young females to feel confident playing sports they may not have previously explored. Yes! Athletics gives girls a sense of belonging, recognition, and support that extends beyond the schools and groups they represent. Offering shoes male athletes have traditionally worn in styles and colors appealing to female athletes; Yes! Athletics supports girls in sport.