Return on Athletics® (ROA) supports the key priorities of NAIA member institutions – enrollment, student success, and financial viability – by leveraging simple and consistent calculations to maximize the business performance of their athletic departments.
NAIA schools maximize their Return on Athletics®
$4.0MM
Average athletics
department net return
$10,500
Average net return
per student-athlete
$4.6MM
Average net return of Top 100
Directors’ Cup schools
43%
Average increase in NAIA student-
athlete participation over five years
COVID years have been removed from statistical analysis.
Compare to the Competition
NAIA member schools offer a high level of competition at an affordable cost
Overall Median Operating Budgets
The NAIA median operating budget is
$1.8MM less than DII and
$1.2MM less than DIII.
Top 100 Median Operating Budgets
NAIA’s Top 100 Directors’ Cup schools
spend $3MM less than DII Top 100 and
$2MM less than DIII Top 100
Dare to Compare
The Power of Information
NAIA members have free access to ROA Insights – the only resource available to maximize the business performance of small colleges. ROA Insights leverages simple and consistent calculations for measuring and comparing the financial performance of athletics across over 250 small colleges.
How could your school leverage this power?
Are you ready to drive net revenue?
How does your school measure up? Contact the NAIA Membership Team at 816.595.8121 to learn how you can leverage athletics to increase your bottom line.
Contact the Membership Team Learn why you should choose the NAIA
